Fansly is a platform for selling exclusive content, similar to OnlyFans, but designed entirely around adult content monetization. Creators can earn from paid subscriptions, photos, videos, and custom requests.
Unlike OnlyFans, Fansly offers more monetization tools. Its main advantage is internal traffic, which can significantly boost a creator’s income. However, to use Fansly effectively, it’s essential to understand how the algorithms work.
In this guide, we’ll explore the main types of internal promotion, explain how the FYP (For Your Page) section functions, and share examples of videos that can bring in new fans and sales.
Types of Internal Recommendations on Fansly: FYP, Streams, and Promoted Accounts
Fansly provides several sources of internal traffic: FYP, live streams, and platform-promoted accounts. You should use all of them, so let’s look at each in more detail.
FYP — For Your Page Section
FYP is the most effective and important internal traffic feature on Fansly that every creator should leverage. This section showcases short videos from across the platform that are currently trending or performing well, helping them reach new audiences.
It works similarly to popular social networks like TikTok or Instagram Reels, with the main difference being that Fansly’s FYP is made up of adult videos. The platform also has its own trends and formats that creators need to follow in order to stay visible and capture attention. Below, we’ll explain how to post this type of content, what to keep in mind, and what kinds of videos tend to go viral.
Live Streams
Live streams on Fansly serve several purposes at once: they allow creators to earn extra income and help them appear in the “Recommended Streams” section on the homepage.
Streams on Fansly work much like those on popular cam sites such as Stripchat. The creator goes live, viewers send messages and requests in the chat, and they can also tip during the stream.
Usually, the model sets a goal to reach — viewers send tips, and once the target amount is met, she performs a specific action. Many creators also use interactive Lovense toys, which react by vibrating or performing other actions when a fan sends a certain amount in tips.
Popular live streams with high engagement are featured on the homepage and recommended to other users, even those who aren’t following the creator yet. Before joining the stream, however, Fansly prompts the viewer to subscribe. This helps creators gain new, interested followers who get to know them during the live session.
Recommended Accounts Section
Fansly also has a section dedicated to recommended creators. This section highlights profiles that the platform’s algorithm considers interesting based on several factors, including the number of followers, fan behavior on the page, and the creator’s overall activity level.
New creators’ accounts rarely appear in this section — Fansly selects only the top performers. The goal is to “hook” new users who have just joined the platform and encourage them to subscribe and spend money. In essence, it’s a mutually beneficial system for both Fansly and the creators.
To get featured here, you need to actively grow your page, improve retention rates, and promote yourself both on and off the platform.
How to Publish Content for FYP: A Guide for Creators
The FYP section is a powerful tool for creators of any size, especially beginners. It helps you gain exposure quickly, attract your first subscribers, and start earning.
To increase your conversion rate, make sure your profile is well-optimized before posting. Clearly explain what kind of content fans can expect, set up different subscription tiers (for example, free and paid), and clearly define your niche and fetishes so followers know what your page is about.
After that, you can start posting content for FYP. It’s best to upload two to three videos per day to increase your chances of landing in the top recommendations.
FYP posts must meet several requirements: the videos have to be free, or at least include an open teaser that lasts at least three seconds.
You should also include hashtags that match the type of content you’re posting — this helps the algorithm show your videos to a more relevant and interested audience.
After that, go to the main page, select your video, add a description, check the “FYP” box, and click “Post.”
Now let’s look at what kind of content performs best on FYP — what to post to go viral, and what to avoid.
What Type of Content Gets Recommended and How to Create Viral Videos: Trends and Formats
Just like on TikTok, the FYP feed highlights the most engaging and interesting videos. It doesn’t matter if a clip was just uploaded or posted three months ago — if it performs well, it can still reach the top. Videos that get strong engagement continue to be shown to new users over time.
Fansly has its own trends, just like other major social platforms, and it’s important to keep up with them. But overall, there’s one universal rule that always works — interact with your viewer. Make them feel like an active participant: talk to them, tease them, or film in a POV format.
Because of Fansly’s adult focus, explicit and suggestive videos are the ones most likely to appear in recommendations. Here are several formats that consistently perform well:
- Videos in sheer or see-through clothing — tops, dresses, skirts, or lingerie
- Popular TikTok or Reels trends, but with a revealing twist at the end
- Funny or flirtatious videos that fit the platform’s theme
- Short clips from full-length partner videos (girl-girl or girl-guy)
- Fetish-oriented content
- Outdoor videos, as long as no other people appear in the frame
- Teasing content that focuses on breasts, butt, or other body parts
- “Bait” videos that build anticipation and reveal something at the end
- Demonstrations or playful use of sex toys
Keep in mind that even if a video doesn’t get thousands of views or likes, it can still attract a targeted and genuinely interested audience. The key is to create content you actually enjoy, watch which videos make it into recommendations, and post similar ones.
You can also publish paid content in FYP, as long as it includes a free teaser — these posts are also promoted by the platform. Such videos often catch users’ attention and motivate them not only to subscribe but also to purchase access to the full version.
What Results Can You Get from FYP Internal Traffic
Just one high-quality video that makes it into FYP recommendations can give your account a massive boost, bringing in a large number of sales and paid subscribers.
For example, the Bender SFS Boost team, which posts two FYP videos every day, consistently achieves strong results. In one of their recent internal traffic case studies, a model earned $17,325 in a single month from FYP exposure alone.
Some creators earn on Fansly entirely from internal traffic — without using social media or paid promotions. The key is to develop a solid strategy and consistently produce high-quality, engaging content.
Conclusion
Today, Fansly is one of the few platforms where internal traffic alone can generate substantial income for creators without any investment in external advertising. The platform’s algorithms actively promote engaging, high-quality content, allowing creators to grow their follower base and monetize their audience in a short time.
The key is to approach Fansly strategically: post FYP videos regularly, experiment with different formats, use hashtags, and keep track of current trends. At the same time, avoid copying others — develop your own style and build a personal brand. The algorithms reward consistency and engagement, while fans respond best to authenticity and uniqueness.
If you’re willing to invest in quality and consistency, Fansly can become a full-fledged source of income even without other platforms. Internal traffic here isn’t a matter of luck — it’s a tool that, when used correctly, can turn into a steady flow of new fans and sales.
